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Assignment Questions

Review on a Walt Disney Organization

Choose one of the following organizations:

?Walt Disney Company
?Cisco Systems, Inc.
?General Electric Company (GE)
?Nordstrom, Inc.
?Starbucks Coffee Company
?International Business Machines Corp. (IBM)
?Southwest Airlines Co.
?U.S. Army or other branch of service
?American Red Cross
Review one organization?s philosophy, mission, vision, and values statements. These are the organization?s espoused values: What the organization says it values. Conduct research in the University Library to find articles about the organization?s enacted values: What the company actually does.

Write a 700- to 1,050-word paper based on your review and research in which you complete the following:

?Briefly describe the culture of the chosen organization, noting whether the organization?s espoused values align with its enacted values. To what extent is communication in an organization determined by the organization?s culture?
?Describe the role communication plays in perception and organizational culture. How might misalignment between espoused values and enacted values affect perceptions within an organization?
?Identify the role of conflict in group communication. How might the organization you chose use conflict to improve communication within and among groups?

Minimal of 4 references
Format your paper consistent with APA guidelines
Text books used:

Robbins, S. P., & Judge, T. A. (2011). Organizational behavior (14th ed.). Upper Saddle River, NJ: Pearson- Prentice Hall.

Beebe, S. A., & Masterson, J. T. (2009). Communicating in small groups: Principles and practices (9th ed.). Boston, MA: Pearson.

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